ASPIRING MATERIALS LOGO DEIGN 2021

I was asked to design a logo that better reflected the essence of Aspiring Materials – an engineering company developing a process to transform rocks into compounds used for carbon sequestration and wider industry. It also needed to reflect something of the whenua and kararehe of Aotearoa (land and fauna of New Zealand). 

Pepsi

“A good logo with a recognisable shape and strong colours that would make it easily identifiable for an international, non-English speaking audience, which would be good for brand recognition”

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